Any impactful content has three pillars: timelessness, relevance, and engagement. Therefore, each piece of content must have an endearing message that people can connect with for years to come. This has emerged as a key pillar in today's dynamic media environment.
Therefore, the purpose of this SAP is to gain knowledge regarding the creation of value for all stakeholders through impactful (meaningful) content.
Design Based Education centers around design, because design is about co-creating value.
Media has great impact on our world, our society, on communities and individuals. With the Creative Business media platform, Matters, core of the SAP, we explore how to co-create value for our direct local environment with media content, products & services.
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